welcome to

Purposeblack Ethopia

PurposeBlack is a brand new initiative launched in May 2020 by a group of more than 130 black experts. PurposeBlack, as the name suggests, aims to economically address some of the most pressing issues confronting Black people worldwide. The first model of this global initiative is being prepared for launch in Ethiopia. We are convinced that the new approach represents an excellent opportunity for Ethiopia and Africa to be at the center of a massive international enterprise that will benefit millions of Africans. The PurposeBlack Ethiopia initiative can be a multi-billion Birr task so as to consist of the construction and release of a mega agro-processing complex, an e-commerce marketplace, five hypermarkets, ten huge supermarkets, and a network of over a thousand retail and distribution stores throughout Ethiopia.



Let's Work Together

Facilitating market opportunities

Facilitating market opportunities by using technologies to reduce youth unemployment

Facilitating market opportunities

Let's Work Together

Selling agricultural products with reasonable prices

Selling agricultural products with reasonable prices and stabilizing living cost; Let's Work Together

Selling agricultural products with reasonable prices

Let's Work Together

Increase foreign currency

Increase foreign currency by exporting value added and agro processed agricultural products;

Increase foreign currency

Let's Work Together

Facilitating the transformation of ...

Facilitating the transformation of agricultural technologies by leveraging tech; Let's Work Together

Facilitating the transformation of ...


our target

Ongoing Projects and

pillars of the company

our location

Investment Locations

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In Addis Ababa we are operating a head office that is located at Sengatera Negadewoch Hibret BLDG .The majority of our retail store are built to provide agricultural products with the highest level of convenience in terms of location and price with ICT support that operates 24 hours. We have extended 6 retail outlets in Addis Ababa .


In Oromia region, Arsi Zone, Lemu and Bilbilo Woreda, Lemu Kebele we secured 371 hectares of land to produce horticultural products which are vegetables, fruits and cereals. Along with livestock products, which are sheep production , dairy cattle production , animal feed, forage, apiary and hive products.

March 15th 2022 marked the opening of Purpose Black Ethiopia’s branch office in the vibrant city of Arba Minch. We are prioritizing the opening of 14 agro-processing factories that focus their production mainly on banana, mango, moringa and fish value added products. Currently, Purpose Black Ethiopia is in the process of opening a traditional food processing factory (ባልትና) too.
With the conducive environment for farming in Arba Minch, Purpose Black Ethiopia is also planning to introduce commercial farming. This will be operated on the investment land, where Purpose Black Ethiopia owns with the generous service of the zonal government and with other farm investors on franchised agricultural platform in Gamo Zone...


PurposeBlack Ethiopia opened its office in Bahir Dar, Amhara region. Located at Delber BULD, the office fully commenced its operation on March 15, 2022...


Wolaita Sodo is decided to be the hub of economic excellence of Africa and the globe. 50 agro-processing factories, airport and distribution centers are planned to be developed together with the people and government of Wolaita Zone. Memorandum of Understanding is signed between Purpose Black Eth SC and 12 government sector offices.


Purpose Black Ethiopia’s first Agricultural Franchise investment was launched on March 15th 2022 on 350 ha land on Dagomote farm in South Omo Zone...

want to Invest in Purposeblack eth projects?

The PurposeBlack Ethiopia initiative will be a multi-billion Birr endeavor encompassing the construction and launching of a mega agro-processing complex,  e-commerce marketplace, five hypermarkets, ten big supermarkets.



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Download Kegeberew Application for Android

You can download kegeberew mobile Application from google play store now.

Our Partners

PurposeBlack Ethiopia is working with more than 120 governmental and private organizations. Local and international organizations have joined the vision of the company.